Identifying what type of customer is ordering a beer can help you make the right suggestion. Learn about the 4 customer profiles and how to…

Когда люди просят вас описать крафтовое пиво, о чем вы говорите? Появление? Аромат? Вкусы? Вкус? Конечно, вы можете раздать бесплатные образцы и позволить людям составить…

Everything you’ve learned about beer comes together in this course. Go beyond shortcuts to find the simple questions you can ask customers to pair them…

It’s time to take the next step in craft beer salesmanship! In this course you’ll learn the basics of getting the conversation started about good…

Everyone knows how to drink craft beer, but not everyone knows how to taste beer. Yep, there is a difference. Tasting craft beer is all…